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| Simon Sinek |
- Do you really care about your customers?
- Do you know what their needs are?
- Do you seek to solve a real issue they currently have?
- Do you have a value proposition?
We know you care about your customers. We know that their
needs are important and you want to help them with your solution, but the
numbers don't lie. If you aren't attracting many customers or your business
account has no deposits flowing inward as my favorite mentor Jim Rohn would
say, "You have (pause) messed up, you've got the wrong plan." That's
alright that's why we're here. We inspire you at
Dswooodard.com to help you
aspire to a better path with a preferred action plan.
We help you turn in the right direction with simple easy to
understand lessons and tools.
What is your value proposition?
Your value proposition is defined by your customers, even the ones you have yet
to serve. Your value proposition must answer:
- Who is your target audience?
- What do you do?
- How is it unique?
- Why do they care? What is the key benefit to them, their families or their businesses?
a)
Your answer to these questions must be
structured simply and they must come from within your heart.
b)
Make sure you start with your “why,” your real
purpose for your business.
Do not move past this step it is
the most important, watch this quick video and come back for the post close.
What Mr. Sinek said is what we
know to be the truth. We buy based on how we feel. Customers, members, people
in general act on a thing based on how it makes them feel.
This is not all of the story,
that’s why you must tune in with us for the next few weeks of postings on
marketing skills. We want it to be
easily digestible. We want you to take action. Why? We desire that you have a
firm understanding of what is required to not only become successful and
prosperous, but so that you stay that way.
Remember this is for your generational legacy of wealth.
(Proverbs 13:22a, read this)
You will
know that you have mastered a section when you are able to teach that section
to someone else. That is the goal here, we are to learn, take action on what we
learn, and then share and teach others what we learn. That is how you bring
prosperity to yourself, your families, and all others in your life.
Don’t worry
if they can’t understand what you are teaching them. The time will come when
they need the information and it will be readily available to them because you
shared it.
We are moving swiftly to the
mid-year point only a couple of days left in May. Time is our most valuable
asset. Many squander the blessing of time they have been given. They often
reach their golden years and wonder what happened? We have met many of those
poor souls and it breaks our heart each and every time. Today is the day to
take action and figure out what it is you love doing, focus in and get some
sowing going. Time is not on your side. You have a choice in every moment to
decide, what is the most important thing I could give my attention to right
now?
Don’t be tricked or fooled, your golden years are coming sooner than
you think.
Quick story, so we had a conversation with
someone dear to us just last week, it went like this,’ hey (your name here) how
was your day? Oh, it was good. I went to a family function for my nephew’s
retirement party.” Wow, that’s sounds nice.” “It was beautiful, but somethings
wrong. What’s wrong? I’m 68 and my nephew is 50, he’s retired and I’m still
working, what did I do wrong?” This is a real conversation you need to consider
now.
You can click the link below Mr.
Sinek’s picture to view the complete awesome Ted Talk, it’s only about 18
minutes.
Don’t forget, keep sharing this
blog with others, follow us on twitter @1maiose (means beginning anew), share
our Facebook page as well, Pinterest, and Google+. Don’t do it for me, do it for you and those you love. That is the whole
point.
To your success,
D.S. Woodard
We told you this is for the high achievers. Share your thoughts, only the high achievers please.
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